Executive Summary
The Three Pillars of Success: Moving from the macro-economic view to the organizational view, the speaker emphasizes that for future success, businesses (and individuals) must be Agile, Adaptive, and Flexible.
The Strategy Refresh: Companies need a “strategy refresh” that reflects this agility and evaluates the current operating environment, rather than relying on old models.
The Truth About Culture: The speaker critiques trainers who harp on “company culture” without aligning it to business strategy.
Defining Culture: He simplifies culture using Seth Godin’s definition: “This is who we are. This is what we do”. He argues that culture is ultimately defined by leadership behavior-if leaders are ethical, the culture is ethical; if leaders are unethical, the organization breeds corruption.
